Maintaining consistency with the rest of Natures Menu's events, and wider brand applications overall, the 2025 PATS stand was an adaption of the existing Crufts space, scaled for the PATS trade show.

The kitchen setup immediately sets the scene as a place for good food and good conversation. Not only is product displayed within the space, but the ingredients themselves are highlighted by the dome display on the island counter. With Natures Menu's passionate team on hand, supported by product, printed and digital media, prospects were not only able to see the product and exactly what goes into it, but fully understand the process and benefits for pets too.

Naturally, we washed the space in Natures Menu green, with a large logo taking pride of place on the header too.