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"From One Queen to Another": Mielle's Experiential Brand Space at the O2
Organic haircare brand Mielle , supported by Spot of Glam Agency, came to us with a project we couldn't resist. After identifying an...

Eleanor Loveday
Apr 164 min read


Why live events still matter in 'modern' marketing
We talk about the 'experience economy', and how live events don't just still matter - they've never mattered more.

Eleanor Loveday
Apr 74 min read


How to use social media for more effective event marketing
The beauty of live events is just that – they’re live. But embracing the 'in-person' context shouldn't mean ditching digital. After all,...

Eleanor Loveday
Mar 245 min read
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