PATS Telford 2023 was the biggest year in the trade show’s history, and Natures Menu reaped the rewards with their lively exhibition stand.

The stand balanced both a brand and product drive, aiming to build salience whilst educating visitors about Natures Menu's responsibly sourced pet food. We ensured that the space was distinctively Natures Menu by using the brand colours. logo, slogan, and biophilia throughout. Meanwhile, the largest wall focused on the pet food and its 'raw' ingredients, with educational graphics supporting conversations between visitors and the on-stand team.

Aiming to drive visitors to the stand, we also created a giant freeze dried bag of Natures Menu food which was placed in the lobby of the venue.

See more creative exhibition stand designs for Natures Menu at PATS Telford here.